Yahoo search engine in Russian. How Yahoo works
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The program has not taken root in Russia, although the Yahoo messenger has a number of advantages. Among them is support for a large number of platforms (Windows, Linux, FreeBSD, Palm OS, Android, etc.), close integration with the Yahoo! portal, which allows you to use mail, maintain a calendar and address book without leaving the familiar Internet pager interface, track the most important news, stock quotes, market conditions, weather forecasts.
The built-in search bar makes life much easier for users, which sends them to www.yahoo.com for found links. Standard features include conferencing, voice and video communications, and chats.
When you install the program, a new panel will appear in your Web browser, which will give you access to all of the listed Yahoo! Messenger. On the one hand, this is very convenient, on the other hand, such intrusiveness is annoying, especially since this panel appears regardless of your desire and consent, and it can only be removed together with Yahoo! Messenger. For those who are especially impatient, there is a function for tracking responses - so before your interlocutor has time to touch the keyboard, you will already know about it.
The appearance of the program is customized using “skins”. In addition to this, the latest version of the Internet messenger supports changing the background of message windows: you can simultaneously enjoy swimming fish or some cartoon and chat. The developers called this innovation IMVironments, posted a lot of animated background images on the site and promised to update them regularly.
Program features:
- Communication in real time.
- Integration with games, search and music services of the Yahoo portal.
- Possibility to organize voice and video conferences.
- High quality video communication.
- Multi-user chats, photo and file sharing.
- Access to radio stations.
- The Launchcast service allows you to listen to your friends' music files.
- You can play chess, checkers, backgammon, dominoes, etc. right in the window for sending messages.
Russian: To Russify the Yahoo! Messenger use the application from the archive Build-11.5.0.228_ru. Launch it after installing the program and the messenger interface will be displayed in Russian.
To search for information on the Internet, most of us are accustomed to using search engines such as Google, Yandex,.
If we talk about postal services, then to the above you can add the services Mail.ru, less often I.ua, Ukr.net, Bigmir.net.
In today's review we will talk about the American service Yahoo!
Yahoo! (pronounced yahoo) is an American company, founded in 1995, owner of the world's second most popular search engine, providing a number of services (mail, search engine, news, weather, online games), united on the portal Yahoo!Directory.
Note! Among the attractive features of Yahoo! mailbox size is 1 TB, the ability to create an unlimited number of disposable addresses for registration on an unreliable resource, incoming letters from which the system will automatically add to spam and much more.
Making Yahoo Search the Default
Let's look at how to make a Yahoo! the default search engine in most popular web browsers.
Google Chrome
Enter the data as shown in the screenshot and click “Finish”.
Click the “Configure search engines” button again and move the mouse pointer to the search engine line Yahoo! and click “Set as default”, and then the “Finish” button.
After changing the default search engine, pay attention to the value that is set next to the “Configure search engines” button.
Mozilla Firefox
In Mozilla Firefox, the process of adding a search engine is automated and there is no need to register anything. Open the menu and go to the “Settings” menu:
Open the “Search” submenu and go to the “Add other search engines” item.
On the add-on installation page, enter the search query “yahoo answers” in the search field.
The search in the system is dynamic and as soon as the query is written to the end at the bottom of the search line, you should select the proposed add-on “Yahoo!Answers Search”.
Install the add-on by clicking the “+ Add to Firefox” button. After installation, the browser will offer to make Yahoo the default search engine, check the appropriate box and click “Add”.
This completes the installation of the Yahoo search engine in the Mozilla Firefox browser.
Opera
The system redirects to the Gmail server. Here you need to enter the login and password of the account from which the contacts will be copied and click “Login”.
Click “Accept”.
This will import all contacts from your Gmail account. Once completed, the total of the operation and the number of contacts that were imported will be shown.
In the left column you can view a list of contacts.
If we go to the “Import contacts” menu again, we will see that the contact synchronization function has been enabled, in which all contacts that will be added to the Gmail service account will be automatically imported into the Yahoo account.
To disable this function, click “Disable”.
The Yahoo mail service is currently not very widespread among Runet users, the reason for this is the weak localization of the service, which is designed only for the search engine and mail.
Yahoo is the largest portal and search engine on the Internet, which occupies a good share of search traffic around the world.
Until now as of May 2011 Yahoo search engine second only in terms of search share in the US. Also, for example, in Japan, the Yahoo search engine is the leader in search.
Initially, Yahoo was created as a large directory, then it grew into a portal with a bunch of different services and a search engine.
Who are the creators of Yahoo?
Yahoo founders are graduate students at Stanford University David Filo And Jerry Yang.
In 1994 they developed a directory with links to other sites. Since it was then difficult to search for sites on the World Wide Web, the catalog gained enormous popularity in a very short time, and by the fall of 1994, the catalog was used by more than one hundred thousand users, and it had more than one million requests.
If you look at Yahoo, the catalog looked like this in 1995-1996:
Yahoo history
In 1995, Yahoo Corporation was founded, and a year later divisions were opened in countries such as Germany, Sweden, Italy, Spain, China, India, Japan and Canada.
Then there was the Internet boom, and at this time Yahoo made good money on advertising. By that time, major search engines like MSN, Lycos, Excite and Yahoo had emerged and were growing at a rapid rate. And in order to attract and retain more visitors to sites, search engines have acquired various services.
In 1997, Yahoo acquired the RocketMail portal, on the basis of which Yahoo mail soon appeared. Later, ClassicGames.com and eGroups were also acquired, resulting in Yahoo Games and Yahoo Groups. In June 1999, Yahoo introduced Yahoo! Messenger is an instant messaging service.
Until 2004, the Yahoo search engine used search technology from Google, but after absorbing the search engines Inktomi, AltaVista and AllTheWeb as well as the Overture service, it switched to its own search.
In 2005-2006, Yahoo launched a number of new services such as Yahoo! Music, Flickr and Yahoo! 360°. The corporation also acquired a number of companies such as blo.gs, Upcoming.org, del.icio.us and webjay.
In 2008, Microsoft made an offer to shareholders to buy Yahoo for $44.6 billion, but the deal never materialized.
Yahoo's search engine is a market leader in Japan, and in 2010 it acquired Cirius Technologies, the developer of geo-contextual advertising system AdLocal, which will further strengthen its position in the Japan region.
Yahoo profit
The company's revenue in 2008 was $7.209 billion (in 2007 - $6.97 billion). Net profit - $424.298 million (in 2007 - $660 million).
In 2009, revenue was $6.46 billion and net profit was $605 million. In 2010, Yahoo's net income grew by 105% to $1.24 billion.
Features of promotion in Yahoo
Search engine promotion in Yahoo is different from promotion in Google or Bing. In order for a site to rank better in Yahoo, you need to add it to the search engine directory. Addition is paid and paid annually.
Hello, dear readers of the blog site. In RuNet, there are several search engines that somehow influence the distribution of user preferences: Yandex (here I wrote about setting it up), Google, which is inferior to the leaders, and is completely invisible.
At the turn of the century, Yahoo carried out a very successful IPO and after some time their shares rose in price very well. It was a golden time for this company, but after the dot-com crash at the beginning of the 2000s, their shares fell in price by almost two orders of magnitude.
In subsequent years, management still continues to actively buy various services (in 2002 they even made an offer to Google to buy it for three billion greenbacks, but were refused, after which they agreed to use their index base to implement their search) and build muscle, but many of the steps taken will not yield results and will even lead to losses.
In 2002, Yahoo management finally came to the conclusion that one search directory (even the largest in the world) was not enough, and it was adopted decision to launch a search engine with your robot. The first two years (until 2004) I used the Google index for this purpose (now the Runet search engine mail.ru does the same).
After that, Yahoo used its own index database (several search engines were bought up for this purpose, including the well-known AltaVista), which, however, was not the best decision, because not so long ago the management was forced to completely switch all its services to engine from the Bing company (owned by MelkoMyagkim). As a result of this manipulation, the Bing search engine confidently took second place in searches in the United States and around the world.
In 2008, the Melkomyagkies offered to buy Yahoo with all its giblets for forty-five billion greens, but the company’s management, after several months of deliberation, actually ruined the deal. After some time, they come to an agreement, which still allowed Bing to become number two in the world.
In subsequent years, the company is mainly engaged in trying to get rid of all the goodness that they managed to buy during their heyday. Moreover, they sell some services significantly cheaper than they bought them, and what they don’t sell, they give to (for the management of another company).
Some projects are simply closed (for example, the analogue of free hosting GeoCities, which Yahoo previously bought for fabulous money). In general, the prospects for this company are probably not the most rosy.
Yahoo in Russian (ru.yahoo.com)
Recently, their main website has become friendly with the Russian language and you can search on Runet sites on the page Yahoo! in Russian. Their Bing engine doesn’t show anything extraordinary, but I didn’t notice any particular flaws.
This search engine quite quickly and completely indexes sites on the RuNet, unless you have blocked them with a bot, for example, in order to reduce the load on the hosting server.
This bot is very annoying, but you can set the hours when it will be allowed to torment your resource, and indicate the acceptable level of load created by this.
Like any search engine, Yahoo strives to make money on the desire of users to find answers to their questions. At one time, Google came up with a rather compromise and unobtrusive (at least by design) way of making money - placing contextual advertising with auction pricing (you can read about its principles in my article about).
As for the quality of the search engine, at least for some of the queries I checked, this blog occupies approximately the same positions in it as in Yandex or Google. Another thing is that Yahoo search share(and Bing too) is vanishingly small in RuNet, as a result of which I practically do not watch from these search engines.
But webmasters do not live by RuNet alone - the bourgeoisie is much more generous in rewarding the work of the righteous (in, for example, clicks will be an order of magnitude more expensive) and many turn their gaze in his direction. Well, there good positions in Bing (and therefore in Yahoo) will not be superfluous.
There is also an image search, which is much more similar to .
There is also an advanced search, which essentially differs little from analogues from the leading search engines of the Runet (read my articles about that, and).
In general, in light of the events and upheavals that have occurred in recent years, it is no longer worth considering it as a search engine, but this mega-portal has a whole range of popular services, such as Yahoo mail, Flickr photo hosting, messaging and much more.
It is difficult to judge whether these services are better or worse than those offered by competitors, but millions of users around the world, once hooked on Yahoo, never leave it (it is especially popular in Japan).
In RuNet there are also pale reflections of this giant of the Internet industry (mail.ru and rambler), but their share in the world Internet is much lower and balances at the noise level. For users, they are the first site (portal) they visit when entering the Internet. There they read the news, check their email, write instant messages, check the weather and do other everyday little things.
All this can be done on the main page of the Russian-language portal - Yahoo in Russian:
As you can see, this company cooperates with a number of RuNet news agencies, whose tabs are immediately shown to the user on the main page. From the left menu you can go to view the international page of the portal, view your mail and find out the weather for the coming days anywhere in the world. Further in the left column you will find links to the most popular services in RuNet, for example, Odnoklassniki, Twitter, Facebook, Afisha and others.
True, there is no clear leader of the RuNet -, but the service kindly provides you with the opportunity to add the necessary links to the left column using the “Add Favorites” option at the very bottom. True, for this you will have to register and receive a free mailbox, which may not be superfluous.
Yahoo Mail, registration and setup
After saving the changes made to your profile, a message about this will appear at the top of the page, and next to it there will be a link to your public profile (the word “Rate”). If you wish, you can, because an extra backlink will never hurt, although it may not help much. But we have already digressed from the topic of the article.
The mailbox you create will be available at mail.yahoo.com. It will be possible to import contacts from your existing or (from small) or Facebook account:
Personally, I have been working with correspondence exclusively through Gmail for many years (although I started with ), but at the time when I made my choice, I heard a lot of good reviews about spam cutting in Yahoo Mail, but it is possible that now the situation has changed. At the moment, their interface unpleasantly surprised me with the dominance of advertising, and its size is striking, which sometimes becomes absolutely monstrous (420 by 600 pixels):
I didn’t find any special features, except the ability to add photos to letters from the Flickr photo hosting site, which again belongs to Yahoo. I didn’t find the filters and shortcuts that I had gotten used to in Gmail here, but it’s possible that I was just looking poorly.
I didn’t really like the standard purple theme, but it turned out that it’s quite easy to change it by selecting “Options” - “Themes” from the top menu. The main “Mail Settings” are also hidden there, which can be adjusted to suit you if you decide to use Yahoo Mail.
Given the speed at which the company has been selling, shutting down and outsourcing its projects lately, I would be wary of moving my main mailbox to this mailbox in case they close it down. Although you can create a secondary mailbox there and set up correspondence forwarding. .
Yahoo catalog - paid and free registration
Usually, when promoting a site on the RuNet, webmasters strive to add it to popular directories. They are considered the most significant in RuNet, and sometimes they also remember the Mail.ru and Aport catalogs.
When it comes to promotion in the burzhunet, in the past webmasters always added the site to the panel. However, she rested in peace along with the search engine:
This event spoiled the mood not only of webmasters working in the bourgeois internet, but also of the entire Internet community in general. This panel included an amazing tool that gave you a ton of information about your site's link building. It's sad really, because competition always benefits ordinary users.
Well, adding your site to the Yahoo catalog when promoting in the bourgeois internet has probably already become a rule. He lives at the address Dir.yahoo.com and is only available in English, but it is not at all a problem to translate the entire page using .
Previously, however, there were localized versions specifically for Germany, Spain, Italy and France, but at the end of 2009 Yahoo considered their support a luxury and stopped doing it. It never came to the point of supporting the Russian-language version of the catalogue, and probably never will.
So, there are two possible types of placement in the Yahoo catalogue.
Yahoo Messenger is a free and very popular instant messenger for communicating on the Internet from the well-known search engine Yahoo!
Download Yahoo! Messenger is absolutely free and in Russian, because this communication manager is designed to a fairly professional degree, designed for communication purposes through instant sending of text/voice/video messages through the global “web”.
People who use a personal device with an Internet connection as a means of instant communication simply cannot do without some kind of messenger program. Such utilities become familiar and are installed directly on the new system. One of the popular such programs is Yahoo Messenger, which is distributed unofficially in Russian and other languages.
After logging into the messenger, the user gets access to all services, including online games, music streaming, creating conferences, file sharing, the ability to call landlines at a reduced rate, as well as full integration with other special services of Yahoo!
Old version of the messenger: 
The utility is non-commercial, so Yahoo! It couldn't be easier to download Messenger for free. The main window and, indeed, the rest of the interface are somewhat similar to ICQ (or other utilities of a similar series), but, of course, with individual “things”.
It should be noted that the free Yahoo Messenger has a Russian version, unofficially translated by Andrey Kravtsov. The software boasts very advanced multimedia capabilities. It is able to create individual playlists, and when downloading special plugins, you can use players or radio stations; in addition, it is possible to listen to music tracks from friends’ profiles.
You can download Yahoo Messenger for free from the official website, and the Russian version can be downloaded from the link with the prefix rus. Just download and run the YahooMessenger.exe file and the default application window will open with a Russian interface.
